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Questionnaire template

Product User Feedback

Gathers product owners' usage, satisfaction with key qualities, purchase reasons, improvement ideas and recommendation intent.

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Market Research · Online research. All Market Research templates

Questions in this template

Using the Product

  1. Thank you for helping us understand your experience with our product. Your feedback guides what we improve next.

  2. How often do you use the product?

    Choose one:

    • Daily
    • Weekly
    • Monthly
    • Less often than monthly

  3. Which part of the product do you use most?

    Choose one:

    • Its main function
    • Its advanced functions
    • Accessories or add-ons
    • The companion app or online account
    • Other

  4. Which other part do you use most?

    Condition: Shown when Other was selected

    Open answer

Your Experience

  1. How satisfied are you with each of these aspects of the product?

    • Ease of use
    • Design
    • Reliability
    • Customer service

    For each row: choose one:

    • 1 - Very dissatisfied
    • 2
    • 3
    • 4
    • 5 - Very satisfied

  2. What made you decide to buy the product? Select all that apply.

    Choose any that apply:

    • Price
    • A recommendation
    • Its features
    • The brand's reputation
    • Other

  3. What other reason led you to buy it?

    Condition: Shown when Other was selected

    Open answer

Improvements

  1. What would you change to make the product better?

    Open answer

  2. How likely are you to recommend the product to a friend or colleague?

    Choose one:

    • 1 - Very unlikely
    • 2
    • 3
    • 4
    • 5 - Very likely

About You

  1. How long ago did you get the product?

    Choose one:

    • Less than a month ago
    • 1 to 6 months ago
    • 6 to 12 months ago
    • More than a year ago

  2. What is your gender?

    Choose one:

    • Female
    • Male
    • Non-binary
    • Prefer not to say