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Questionnaire template
Market Trends and Challenges
Asks professionals about their organisation's market challenges, support needs and preferred solutions.
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Market Research · Market segmentation. All Market Research templates
Questions in this template
About You and Your Organisation
We are studying how market conditions are changing for organisations like yours. Your answers are confidential and take about eight minutes.
-
What is your role in your organisation?
Choose one from a list:
- Executive
- Manager
- Employee
- Contractor
- Other
-
What is your role?
Condition: Shown when "Other" is chosen in q_role
Open answer
-
How long have you held your current role?
Choose one:
- Less than 1 year
- 1–3 years
- 4–6 years
- 7–10 years
- More than 10 years
-
Which industry does your organisation mainly work in?
Choose one:
- Technology
- Healthcare
- Finance
- Retail
- Education
- Other
-
Which industry is that?
Condition: Shown when "Other" is chosen in q_industry
Open answer
Market Challenges
-
What are the main challenges your organisation faces in its market? Select all that apply.
Choose any that apply:
- Competition
- Regulatory compliance
- Market saturation
- Technological change
- Changing customer expectations
- Other
-
What other challenge does your organisation face?
Condition: Shown when "Other" is chosen in q_main_challenges
Open answer
-
How much do you agree with each statement about your organisation?
- We find it hard to keep up with new technology
- Competitors limit our ability to grow
- Meeting regulatory requirements is difficult for us
- Customer expectations of us have changed a great deal in recent years
For each row: choose one:
- Strongly disagree
- Disagree
- Neither agree nor disagree
- Agree
- Strongly agree
Solutions and Opportunities
-
How often does your organisation invest in technology to address market challenges?
Choose one:
- Never
- Rarely
- Sometimes
- Often
- Always
-
In which areas would your organisation like more support or resources? Select all that apply.
Choose any that apply:
- Technology tools
- Market research
- Customer insights
- Regulatory guidance
- Competitor analysis
- Other
-
What other area would you like support with?
Condition: Shown when "Other" is chosen in q_support_areas
Open answer
-
Rank these possible solutions by how important they are to your organisation (1 = most important).
- Better technology infrastructure
- In-depth market research reports
- Customer behaviour analytics
- Help with regulatory compliance
- Competitor benchmarking
For each row: choose one from a list:
- 1
- 2
- 3
- 4
- 5
Final Thoughts
-
Is there anything else you would like to share about challenges or opportunities in your market?
Open answer
-
Would you be willing to take part in a short follow-up conversation?
Choose one:
- Yes
- No
-
What email address should we use to contact you?
Condition: Shown to respondents who agree to a follow-up
Open answer