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Questionnaire template

Brand Advocacy Feedback

Measures customer engagement, satisfaction, likelihood to recommend and intent to choose the brand again.

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Marketing · Brand. All Marketing templates

Questions in this template

You and Our Brand

  1. Thanks for sharing your experience with our brand. It takes about three minutes.

  2. How often do you use or deal with our brand?

    Choose one:

    • Daily
    • Weekly
    • Monthly
    • Rarely

  3. How satisfied are you with each of the following?

    • Our products
    • Our customer service
    • Value for money

    For each row: choose one:

    • 1 - Very dissatisfied
    • 2
    • 3
    • 4
    • 5 - Very satisfied

  4. What lies behind the ratings you just gave?

    Open answer

Recommending Us

  1. How likely are you to suggest our brand to friends or family?

    Choose one from a list:

    • Extremely likely
    • Very likely
    • Somewhat likely
    • Not very likely
    • Not at all likely

  2. Why did you choose that answer?

    Open answer

Choosing Us Again

  1. If you were choosing today, would you pick our brand again over the alternatives?

    Choose one:

    • Definitely would
    • Probably would
    • Might or might not
    • Probably would not
    • Definitely would not

  2. What is the main reason for your answer?

    Open answer