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Questionnaire template

Startup Launch Readiness Check

Assesses a startup's readiness to launch: offering, launch task status, market validation, channels and key risks.

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Business · Startup. All Business templates

Questions in this template

Your Launch

  1. This check helps you see how ready your startup is to launch and where the remaining gaps are. Answer for the launch you are currently planning.

  2. What are you launching?

    Choose one:

    • Software or app
    • Physical product
    • Service
    • Marketplace or platform
    • Other

  3. Please describe what you are launching.

    Condition: Shown when Other was selected

    Open answer

  4. How far away is your planned launch?

    Choose one:

    • Less than a month
    • 1-3 months
    • 3-6 months
    • More than 6 months
    • No date set yet

  5. How many people are on your team, including founders?

    A number from 1 to 1000

Product Readiness

  1. Where do you stand on each of these launch tasks?

    • Core features built
    • Testing and bug fixing
    • Pricing decided
    • Terms of service and privacy policy
    • Customer support process
    • Usage analytics in place
    • Payment processing set up

    For each row: choose one:

    • Done
    • In progress
    • Not started
    • Not applicable

  2. How confident are you in the quality of the product at launch?

    Choose one:

    • 1 - Not confident
    • 2
    • 3
    • 4
    • 5 - Very confident

Market and Launch Plan

  1. How clearly have you defined your target customer?

    Choose one:

    • Clearly defined
    • Partly defined
    • Not yet defined

  2. Roughly how many potential customers have tried the product or given you feedback?

    A number from 0 to 100000

  3. Which channels will you use to announce the launch? Select all that apply.

    Choose any that apply:

    • Email list
    • Social media
    • Press coverage
    • Paid advertising
    • Product directories or launch sites
    • Partnerships
    • None decided yet

Risks and Support

  1. What are the biggest risks to a successful launch? Select all that apply.

    Choose any that apply:

    • Running out of money
    • Technical problems
    • Low demand
    • Competition
    • Legal or regulatory issues
    • Too few people
    • Other

  2. Please describe the other risk.

    Condition: Shown when Other was selected

    Open answer

  3. Overall, how ready is your startup to launch?

    Choose one:

    • 1 - Not at all ready
    • 2
    • 3
    • 4
    • 5 - Fully ready

  4. What is holding the launch back most?

    Condition: Shown when readiness is low

    Open answer

  5. What help would make the biggest difference to your launch?

    Open answer