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Questionnaire template

Customer Pain Point Survey

Asks current customers which product problems they face, how serious they are and whether they threaten continued use.

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Business · Startup. All Business templates

Questions in this template

Using the Product

  1. Thank you for taking part. We want to find out where our product falls short for you so we can fix what matters most.

  2. On which device do you use the product most?

    Choose one from a list:

    • Desktop or laptop
    • Smartphone
    • Tablet

  3. How satisfied are you with each of these?

    • Ease of use
    • Features
    • Reliability
    • Customer support

    For each row: choose one:

    • Very dissatisfied
    • Dissatisfied
    • Neutral
    • Satisfied
    • Very satisfied
    • Not applicable

Problems You Have Had

  1. Which of these problems have you had with the product? Select all that apply.

    Choose any that apply:

    • Technical faults or errors
    • Not enough help from support
    • Confusing interface
    • Missing features I need
    • Other
    • No problems

  2. Tell us about the problems that bothered you most and how they affected your work.

    Condition: Shown when at least one problem was selected

    Open answer

Effect on Your Plans

  1. Have these problems made you less willing to keep using the product?

    Condition: Shown when at least one problem was selected

    Choose one:

    • Yes
    • No
    • Not sure

  2. With these problems in mind, which of the following do you expect to do?

    Condition: Shown when at least one problem was selected

    • Move to a different product
    • Stop using the product altogether
    • Still recommend the product to others

    For each row: choose one:

    • Yes
    • Not sure
    • No

Your Suggestions

  1. What would make the product work better for you? (optional)

    Open answer